Embedded Files
Driving Consistent Sales Growth and Expanding into New Markets
Managed Since: April 2024
Expansion Regions: Australia โ US & Japan
The Story
A premium baby nursery brand launched in Australia with stylish same-color bundles designed for effortless room coordination. While the product line was strong, the brand struggled to gain recognition and maintain consistent sales in a new and competitive market.
The Challenge
Despite high-quality products, the brand encountered challenges:
๐นLow Monthly Sales: Revenue stagnated at $2K/month due to unclear positioning.
๐นLack of Marketing Strategy: No clear direction hindered USP communication.
๐นUnderutilized USP: The same-color nursery bundles werenโt positioned as a core aesthetic advantage.
The Solution
To address these challenges, we implemented:ย
๐นBrand Positioning: Highlighted same-color nursery bundles to emphasize style and ease.
๐นBrand Awareness: Launched Meta video ads showcasing nursery setups for coordinated room inspiration.
๐นSearch Presence: Ran Google Ads targeting high-intent searches for nursery furniture bundles.
๐นSeasonal Promotions: Leveraged EOFY, Black Friday, and Christmas with urgency-based offers.
๐นInternational Expansion: Built structured funnels to scale into US and Japanese markets.
Outcome
9x Sales
Growth
Monthly revenue grew
from $2K to $18K in 30 days.
$92k Black Friday Sales
Achieved record-breaking
seasonal performance.
4x+ Avg ROASย
Profitability sustained across
scaling campaigns.
The Results
Our strategy delivered measurable outcomes within months โ accelerating revenue growth, scaling sales, and expanding global brand reach.ย
๐น9x Sales Growth: Monthly revenue jumped from $2K to $18K.
๐นInternational Expansion: Successfully entered the US and Japanese markets.
๐นRecord Seasonal Sales:
EOFY Sales: $38k+
Black Friday Sales: $92k+
Christmas Sales: $64k+
๐นSustained 4x ROAS: Maintained profitability during scaling.
๐นLifetime Revenue: Surpassed $324K and continues to climb.
Explore More Success Stories
Report abuse